How Your Business Can Grow with Instagram

August 31, 2015 by Krista Brunette
instagram for business

If you haven’t heard of Instagram yet, there may be a chance you’ve been living under a rock for the last couple of years. As a widely used social networking application that allows users to share photos and videos, Instagram is quickly becoming the next must-have social media account for businesses. From sharing photos of  Continue Reading

5 Easy Steps: From Zero to Content Hero

August 12, 2015 by Amanda Murray
5 Steps: From Zero to Content Hero

Mary has just opened up a café in Calgary, Café YYC. She’s enthusiastic and ready to go. She’s read everything she can about marketing, and she’s excited to dip her feet in the world of trying to get her café’s name out there on the internet and on social media. She knows she brews a  Continue Reading

Google Rebrands as Alphabet

August 10, 2015 by Brock Murray
Alphabet bg

HUGE news in the online world today, as Google has announced that they are rebranding as Alphabet (http://abc.xyz). What is Alphabet? Alphabet is mostly a collection of companies. The largest of which, of course, is Google. This newer Google is a bit slimmed down, with the companies that are pretty far afield of our main  Continue Reading

6 Simple Steps for SEO Success – An seoplus+ Infographic

August 10, 2015 by Lindsay Kavanagh

        Find Your Keywords Before you think about anything else, you need to know what terms people are searching in Google when they’re looking for your services. These terms are known as keywords, and they are your bread and butter. If you’re a baker in Montreal, your keywords will include such terms  Continue Reading

30 Professionals Weigh in on Their Most Effective Strategies for B2B Content Marketing

August 4, 2015 by Brock Murray
Effective Strategies for B2B Marketing

We asked a variety of founders, marketing managers, and online marketing experts: When it comes to content marketing, what is the single most effective tactic or strategy for B2B companies and why? There was an overwhelming response, and we’ve highlighted our top expert opinions. Leverage Relationships/Influencers for Mentions/Links – 2 E-Books/Whitepapers with Paid Ads – 3 Be a  Continue Reading

8 Tips To Help Optimize Conversion Rates with Social Media

July 31, 2015 by Aja Butler George
Increase conversion rates with social media

These days, having a strong social media presence is an essential component of any good e-commerce marketing strategy. It’s one thing to have a social presence, but how do you leverage it to drive sales? Here are some tried-and-true strategies for optimizing conversion rates with social media. 1 – Post regularly. You can’t develop a  Continue Reading

Hi, 2001 called and they want their website back

July 28, 2015 by Lindsay Kavanagh
Hi 2001 called and they want their website back

When you are trying to build a new website it’s difficult to know what trends are in style and what design elements you need to make your online presence something people will remember. Well fear no more, below is a quick list of those styles and items that aren’t “in” anymore. Too Much Design Thought  Continue Reading

How to Rank a BRAND New Shopify Store: A Live Case Study

July 16, 2015 by Brock Murray
shopify-ranking

My newest project – I’m going to be setting up a new partnership with a roofing parts supplier and I will setup a brand new Shopify store. I’m going to document all SEO tasks performed on a BRAND NEW domain and Shopify store. This will be particularly helpful for all those who have a beautiful  Continue Reading

3 Easy Steps for Creating Effective Content

July 14, 2015 by Amanda Murray
3 Steps for Creating Effective Content

These days, content isn’t just king. It is emperor and queen and president and duke and countess and assistant to the regional manager. Quality content is at the forefront of driving traffic, engaging users, and ranking your page. We can repeat and repeat the importance of having high-quality, unique, and relevant content on your site  Continue Reading

Live SEO Case Study – Ranking a Lead Generation Website

July 8, 2015 by Brock Murray
Live SEO Case Study

There are so many misconceptions when it comes to SEO – but it’s really quite simple when you boil it down. In this LIVE case study I will show how quickly I can rank a brand new website – all the while debunking the Google Sandbox theory in the case of a previously registered domain.  Continue Reading


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