The Power of the Jeopardy-Winning Supercomputer Is Now Yours

November 25, 2015 by Brock Murray

In 2011, IBM’s supercomputer Watson appeared on Jeopardy! to face off against Ken Jennings (he of the longest unbeaten run in show history) and Brad Rutter (all-time biggest prize winner in show history). The computer system dubbed Watson emerged victorious in the two-part match, winning the $1 million prize with a final score of $77,147 .    Continue Reading

Want Free Web Traffic? Here’s a Great Trick.

November 25, 2015 by Brock Murray

Here’s a great tip for driving free traffic to your website. Post a job request on one of the popular job hiring sites (Upwork, Freelancer etc). Within the job description ask that the freelancer visit your website (don’t forget to include a link) and give their honest critique and/or review of the site. Make sure  Continue Reading

Fix It, But Don’t Forget It: Paris As A Case Study For Reactionary Social Media

November 18, 2015 by Amelie Matte

Before delving into the social media management takeaways from this week’s events, I want to preface that this reflection is in no way meant to detract from the gravity of what occurred in Paris, nor minimize the loss of life that was mourned on the global stage. Social media is a powerful and ever-changing tool,  Continue Reading

Ask the Expert: How Can SMBs Increase Their Social Media Impact?

November 13, 2015 by Amanda Murray

If you ask the owners of small and medium-sized businesses about their biggest marketing goals for 2016, having a bigger social media impact ranks very high on the list. When you’re a busy small business owner, you know that creating original content and beautiful images is one hurdle; getting it seen by a receptive audience  Continue Reading

Get Smart: Google Introduces Smart Reply for Gmail

November 4, 2015 by Amanda Murray

If you’re like me, your inbox is a constant flood of new messages between the hours of all day long. If you manage both a work and a personal account, this holds doubly true. Trying to type out a long professional reply to an important business email during your commute home is easier said than done.  Continue Reading

Feeling the Love on Twitter

November 3, 2015 by Krista Brunette

A big change has happened today in the world of social media, and you may have noticed it on Twitter. The favourite stars have disappeared into cyberspace (pun intended) and hearts are taking their place! Now, instead of selecting the ‘favourite’ star you can ‘like’ something with a heart. The idea behind the change is  Continue Reading

How I Turned a Negative SEO Attack into a Positive

November 2, 2015 by Brock Murray

As a self-proclaimed SEO addict, I check my backlink profile nearly everyday. I like to monitor which marketing efforts have generated backlinks (such as those listed in my recent article on outreach.) To my surprise on September 16, I noticed some really spammy links with some pretty interesting anchor text pointing to my domain. Right away  Continue Reading

Welcome to the Team, Amelie!

October 21, 2015 by seoplus+

We are excited to officially introduce our newest Junior Digital Marketing Specialist, Amelie Matte. Amelie comes from Toronto, and just moved to Ottawa this May. Amelie took an unconventional path to social media management. She took over social media posting for her university’s orientation week by default while studying for a double degree in Anthropology  Continue Reading

Welcome to the Team, Svetlana!

October 13, 2015 by seoplus+

We are thrilled to officially introduce our newest Bookkeeper, Svetlana Chupina. Svetlana hails from Siberia and moved to Canada three years ago to provide better educational opportunities for her two children. Svetlana was an accountant for eighteen years and also worked in tax preparation. After moving to Ottawa, she studied Bookkeeping at Algonquin College and  Continue Reading

3 Real Life Examples of Outreach That Produced Traffic, Increased Social Following and Landed HUGE Backlinks

October 5, 2015 by Brock Murray

Back in August, growth marketing guru Sujan Patel wrote about the data behind viral hits like Psy’s Gangnam Style, The Harlem Shake, and #thedress. These global viral phenomena, along with the more modest viral posts achievable by small and medium-sized businesses, are examples of the incredible heights that can be achieved when skill, luck, and  Continue Reading

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