Digital Marketing That Works in 2015: 10 Tips and Tools

May 20, 2015 by Derek Cosgrove
Digital Marketing That Works in 2015

seoplus+ just hosted a “Lunch with Google” event. We had over 40 local businesses register to learn about digital marketing that works in 2015. The purpose of this event was to educate local businesses and give them tools they can use today to help improve their digital marketing strategy. We reviewed our client accounts looking  Continue Reading

4 Signs Your Business Needs a Website Redesign

May 14, 2015 by Zoë St-Aubin
4 Reasons Your Business Needs a Website Redesign

Just like your toughest client, your website needs constant care and affection. If you don’t show it some love, it’s bad for business. Keeping your online presence up-to-date can do wonders for your brand’s visibility – so if you haven’t updated your website since the days of dial-up, here are a few reasons why your  Continue Reading

Lunch with Google and seoplus+

May 12, 2015 by Brock Murray
Lunch with Google - Eat- Learn - Swag

Confused about digital marketing? This is your chance to get your questions answered directly from Google. About the Event If you’re hungry for comfort food and insider info about the latest in digital marketing, you’re in luck. seoplus+ is hosting an exclusive Google event, Lunch with Google, and you’re invited. This is your chance to  Continue Reading

Get Out of a Content Rut with Case Studies

May 8, 2015 by Amanda Murray
content writing ottawa

If content is not at the heart of your company’s marketing strategy, you’re doing it wrong. Investments in advertising, behind-the-scenes wizardry, and attractive websites are all important, but content is the meat that connects you with your customers. You can spend a fortune on online ads, but if they direct to a static and stale  Continue Reading

Welcome Aboard, Zoe!

April 30, 2015 by Amanda Murray
Zoe St. Aubin - Web Designer

We are very excited to announce the addition of our newest web designer, Zoë St. Aubin! Zoë graduted from the University of Ottawa with a B.A. in Communications and recently completed a graduate certificate in Interactive Media Management. Zoë is a very creative and hands-on individual, and is excited to express these skills through web design.  Continue Reading

4 Steps to Spring Cleaning Your Social Media

April 28, 2015 by Derek Cosgrove
Spring Cleaning Your Social Network

Have you ever scrolled through your Facebook feed and seen unfamiliar faces, vaguely familiar grade school “friends,” your mom’s weird lonely friend, and other virtual strangers? Is your LinkedIn profile full of job seekers, recruiters and your mom’s weird lonely retired friend? I took a good look at my social networks recently and found that  Continue Reading

5 Rookie AdWords Mistakes

April 23, 2015 by Krista Brunette
pay per click management

Almost every business now dabbles in the world of pay-per-click advertising, but only a small percentage of it is effective. If your ad is showing up in the bottom right-hand corner of the Google search engine, chances are you’re doing something wrong. Learn from the pros and avoid these top 5 rookie AdWords mistakes we  Continue Reading

Our Content Marketing Specialist is Now AdWords Certified

April 23, 2015 by Brock Murray
Amanda Murray AdWords Certification

In order to become a certified Google partner, you must demonstrate your expertise with a series of intensive exams on the following topics: AdWords Fundamentals, Search Advertising, Video Advertising, Shopping Advertising, and Display Advertising. Additionally, you can demonstrate your knowledge of Google Analytics best practices with the Google Analytics Individual Qualification (IQ) exam. We are  Continue Reading

Are You Missing Out on 80% of Sales?

April 14, 2015 by Sam Tierney
are-you-missing-out-on-80-percent-of-sales

Wayne Gretzky once said “you miss 100% of the shots you don’t take,” and he couldn’t have been more right. It applies just as much to hockey as it does to anything, including sales. It goes along quite well with a post I saw on LinkedIn recently that shows what percent of sales are closed  Continue Reading

4 Steps to Surviving Mobilegeddon

April 9, 2015 by Derek Cosgrove
4-steps-to-surviving-mobilegeddon

Mobilegeddon Snapshot What is Mobilegeddon? Google announced that mobile-friendliness will be a ranking factor in mobile search results as of April 21. So businesses without a mobile website will be difficult to find on mobile devices soon. Why should I Care? Between 25% and 50% of website traffic comes from mobile devices. If these prospects  Continue Reading

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