Just when we thought spring was in the air, Mother Nature sent more snow our way. Take this time to snuggle up at your desk and plan ahead for the busy spring and summer months ahead. When it comes to online marketing, planning ahead is imperative to ensuring you run a successful and effective campaign Continue Reading
Google is notorious for constantly changing and removing aspects of their AdWords platform. Google is back at it again, this time removing a highly used attribution model. In the next few months Google will be removing the default “last click” attribution model as an option for conversion attribution. Chances are if you are not familiar Continue Reading
Google AdWords is always changing, and it can be hard to stay ahead of the curve. Taking advantage of new features will help you get the most out of your campaigns, maximize value real estate on the search results page, and provide more value to customers. Google recently announced several changes, so there’s no better Continue Reading
For a while now, brands have been noticing declining reach on their Facebook pages. Last week Facebook released that it will be making big changes to the platform in 2018. Mark Zuckerberg, founder and CEO of Facebook put out a statement regarding these changes. Here’s a highlight regarding newsfeed changes: “The first changes you’ll see Continue Reading
As we move into the new year, we took some time to reflect on 2017. It was a big year for seoplus+ from making the 2017 STARTUP 50 to being recognized as one of Ottawa’s fastest growing companies, expanding our team, and so much more. We’re looking forward to everything 2018 has Continue Reading
You might think that search engine optimization (SEO) is a technique that only benefits blogs and content-driven websites. You’re not the first person to believe that, but don’t let your misconceptions affect the potential of your e-commerce sites. Even though your web store is for selling goods and services, it still contains content and thus Continue Reading
Christmas holidays are fast-approaching! Take some time to map out your holiday marketing and you’ll be able to optimize your sales this holiday and make it the best season yet! To help with the planning, here are some ideas: Holiday Specials Attract customers and incentivize with specials like BOGO, percentage discount, holiday sale coupon codes, Continue Reading
There’s something about a personal recommendation that really makes consumers feel confident when making a purchase. Whether it’s a well-written review on Amazon or the fact that a film won Best Picture, we take comfort in knowing that a product or service is highly recommended. This is especially true when we know and/or trust the Continue Reading
When people talk about e-shops, the focus is usually on how to create the perfect website or captivating social media ads. While these play a crucial role in developing a successful e-commerce business, there is another aspect that requires your constant attention and determines your future as a business, which is stock management and all Continue Reading
Canadian Business and PROFIT ranked seoplus+ No. 36 on the 2017 STARTUP 50 ranking of Canada’s Top New Growth Companies. A companion to PROFIT 500’s rankings of Canada’s Fastest Growing-Companies, STARTUP 50 recognizes young companies based on two-year revenue growth. seoplus+ made the 2017 STARTUP 50 list with year-over-year revenue growth of 418%. seoplus+ has Continue Reading
