Christmas is coming, and what better time to think about rewarding a hard-working SEO in your life than right now.
You know who we’re talking about — the one who stares at Google Search Console for hours at a time while rocking back in forth in their chair, the one who rolls into the office looking like they haven’t slept in a fortnight, the one with a novelty beer helmet filled with espresso, or the one with sticky notes lining their entire screen — they’re all unique, we love ‘em all, and they could all use a hand.
So, in the spirit of the holidays, here are ten spot-on Christmas gifts for the diehard SEO in your life. Whether you want to help them stay organized, stay caffeinated, stay in the loop, or stay sane, you’ll find something for them here. Let’s go!
Some Top-of-the-Line Headphones
Every SEO needs to stay amped up during those late night optimizations and early morning audits. Now, think about the SEO in your office — have you ever looked at them at their desk and NOT seen them with headphones on? 99.9% of you answered no — what a coincidence.
It’s no secret that SEOs like to work to music — but what kind of music? In our experience, it’s music that carries a deep rhythm, has solid bass, and puts you in a sort of trance.
You know, the kind that locks you in for a steady session of setting 301 redirects or disavowing shady backlinks.
With that image in mind, we’ve compiled a couple of our top headphone choices for your everyday SEO.
These over-ear headphones are wireless, have a built-in mic for client calls (good for all you pacers out there), and deliver great sound — all at a solid price.
These bad boys are sure to keep your SEO groovin’ without breaking the bank.
How could we recommend headphones and leave out Bose? While these ones will run you more cash, they’re well worth it (and your SEO will love you for them).
The sound quality you get here is unmatched, they are Google Assistant and Alexa compatible, wireless, and much more. You can’t go wrong here!
A Stress Ball (you know, for algorithm changes)
Whether it’s for a website-shattering algorithm update (Panda 2016, anyone?) or a regular day in the trenches, gifting your SEO a way to let out some of their stress is never a bad idea.
All of us SEOs have been there — you have 37 unread emails, Google Analytics is stuck on the spinning wheel of death, you have a call in 20 minutes, and one of your client’s rankings have taken a sudden drop. What do you do in this situation? Before you spiral further than a private blog network post-Penguin, why not squeeze your stress away?
Getting your favourite SEO one of these classic stress balls is never a swing and a miss. In fact, we 100% guarantee what their reaction will be: they’ll open it, cry a single tear, hug you suddenly, and walk away squeezing it without saying a word. Just wait.
Does anyone know if these actually work or not? Either way, they look funny and are sure to keep any SEO entertained (and on the right side of sane).
A Partner for Life
No, we’re not talking about a mail-order spouse. We’re talking about SEMrush, of course! Know an SEO in your life who doesn’t have access to SEMrush yet? Get ready to change their life.
This incredibly versatile tool does so much that it’s hard to give it justice within a paragraph or two. For starters, SEMrush offers priced packages which differ based on your needs. Outside of being the best keyword research tool on the market, you can perform detailed SEO site audits, competitor research, backlink audits, CPC data research, and much more.
SEMrush has a cult following, and it’s more than well deserved. You can pull country-specific keywords, mobile vs. desktop rankings, PDF reports of your findings, and so much more. It is constantly being updated with new features, and its hefty price for a membership means that only real-deal SEOers typically use the platform.
Ready to make an SEO in your life smile? Hook them up with SEMrush.
A Meditation App
We know we sound like a broken record here, but between all the data research, never-ending optimizations, red alerts, and late-night fixes, it’s no secret that being an SEO can be a demanding job.
Research shows that meditation can relax your mind, have significant benefits on your mental and physical health, reduce symptoms of anxiety and depression, and even reduce your blood pressure. Sounds legit to us!
Know an SEO who you think can use any of these benefits? Why not get them a subscription to a premium meditation app?
We chose this app as it’s ideal for busy SEOs who would like help to fit some bouts of relaxation into their day.
It’s packed with features that include reminders for when it’s time to meditate, integration with other health apps, and even a five-day guided practice. The premium subscription adds loads of features any SEO will appreciate!
A White Hat, Grey Hat, or Black Hat
Here’s a fun one for all our veteran SEOs out there. In case you don’t know what we’re referring to here, let’s go over our “hat classes” quickly.
White Hat, Grey Hat, and Black Hat SEO are terms that essentially describe how legit your SEO tactics are. For example, if you use approved tactics like back-linking, keywording, and writing solid content, that’s White Hat SEO.
You know that website you inherited that is stuffed with keywords, spammy, and has invisible, back-linked page text? That’s Black Hat SEO. Grey Hat SEO is somewhere in between (we’re looking at you, Arthur Morgan.)
Want to have a little fun with the diehard SEO in your office? Buy a black top hat, customize it with some SEO stickers (maybe even add in a monocle), and put it on their desk. Get ready for a funny reaction when they see it.
The Best Laptop for any On-the-Go SEO
Know a hardworking SEO who is in serious need of an upgrade?
Consider straying away from a desktop — getting them a robust new laptop allows them to work from anywhere just as effectively (that goes for at their desk too).
Today’s laptops are versatile, cost-efficient, and jammed full of features you can’t find in most desktops. SEOs in particular need something fast enough to run an SEO crawling software, compact enough to easily carry to client meetings, and with enough juice to write epic, cornerstone content on a single charge. With all that in mind, we’ve isolated our top choice.
The Lenovo ThinkPad T480 is the best laptop for any diehard SEO — here’s why.
The T480 has a unique battery-splitting system that allows you to remove the rear battery and replace it with fresh/larger units, allowing for up to 30 hours on a single charge. It also comes with an 8th Gen Intel i7 processor, so you’ll never find yourself struggling to run multiple things on multiple monitors all at once.
In short, you get the power of a desktop in the portability of a laptop. Did we mention it looks cool, too?
A Desk Plant
Any SEO has a thing for watching things grow slowly, so why not get them a desk-sized plant?
As most SEOs spend 90% of their time indoors looking at rankings, sprucing up their desk with something green has obvious benefits. We recommend getting them something easy to maintain that grows slowly.
Not only will it improve the air quality and atmosphere of their space, if it dies, you get to make fun of them!
What starts out as a desk plant can grow up to over three feet with proper care — image the hilarity of them having no idea what to do with their non-stop growing plant. These dense greens are easy to maintain and very popular.
An Organization Tool
Everyone knows that one SEO who has papers all over their desk, three empty coffee mugs behind their keyboard, and sticky notes lining their entire monitors.
Fortunately for them (and you), there are loads of organization tools around, both digital and physical, which can lend a hand.
For the SEO in your life whose desk looks like it belongs in an episode of Hoarders, getting them a simple desktop organizer is a great idea. You can go large, small, versatile — there are never-ending options.
Trello is a nimble and versatile project management tool which can help any SEO stay organized and up to date on all their tasks. Trello is particular good for ongoing tasks which aligns with SEO work well.
The paid version also integrates with Google Drive, Hangouts, Salesforce, and more, keeping everything in one place for the quick-moving SEO.
A Top-Tier Coffee Machine
Coffee — every SEO’s best friend (sorry, tea drinkers).
This one really needs no introduction — any busy SEO will likely pay you $20 on the spot any time of day for a perfect cup of espresso. Have you ever seen an SEO running on no coffee? Not a pretty sight.
To save you from ever experiencing that, we recommend setting them up with our favourite coffee machine out there.
While you can definitely opt for fancier and more complicated versions of espresso makers, the standard Nespresso Vertuo is all you’ll ever need.
It’s simple, reliable, easy-to-use, and delivers a perfect cup, every time. Your SEO will be able to choose from espresso shots or full coffees and will never run out of options to keep them happy. Be prepared to become their new best friend.
A Gag Gift
Last but certainly not least, you can never go wrong with having some fun with your SEO and getting them a personalized gag gift.
In our opinion, the best way to do this is to go the customizable clothing route.
With a website like Vistaprint (there are endless options), you can take basically any logo, image, quote, or name and put in on a shirt to give to your unsuspecting SEO.
Wondering what to put on the shirt? How about an unflattering photo of their face? Maybe “SEO MAN” in big bold letters?
Or, how about a lame SEO quote?
“The best place to hide a dead body is page 2 of Google.”
How can any SEO not love that?
Whatever you choose to get your SEO this holiday season, make sure to show them your appreciation! We all know that being an SEO takes time, dedication, persistence, and maybe just a drop of crazy, so showing them that you recognize their effort is a great way of saying thank you.
Remember — try to tailor your gift to fit their personality, and don’t take it too seriously! Gifting in the workplace is meant to be fun and light-hearted, after all.
Happy gifting and happy holidays!
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