CASE STUDIES > SEO
Local SEO brings hundreds of new clients to Ideal Fence
Ideal Fence is an established Ottawa-based business specializing in many different types of quality fence installations. The company already had a strong local reputation and wanted to improve its online visibility. Using a combination of local SEO and digital PR, Ideal Fence rose to the top of Google.
Goals
- Improve online brand visibility
- Improve on-page website user experience
- Optimize SEO
- Increase lead generation efforts
Approach
- Implemented a localized SEO strategy including on-site optimizations, backlink building, and content development
- Focused on ranking for high-volume keywords
- Optimized the website to improve conversion rates
- Developed an ongoing content plan
Results
- During peak season of spring 2020, website visits increased by 139%
- Online contact form submissions increased by 189%
- Started ranking for ultra-competitive keywords in the Ottawa area
- Improved website engagement
“We could not be happier with the services received from seoplus+. Their input on search engine optimization and digital marketing has driven our brand faster than we expected. Their expertise in managing our PPC advertising dollars consistently guarantees a return on investment we could not achieve otherwise!”
– Francis Côté, Sales Manager,
Ideal Fence
