How to Optimize Your Homepage Content for SEO

December 19, 2016 by seoplus+

In terms of SEO, your home is the most powerful, authoritative page on your website. While optimized service and product pages are also important for your rankings and conversions on specific keywords, your homepage carries the most authority and the content on your homepage plays a huge part in its success. Below are some tips  Continue Reading

Infographic: Why Style Guides Are Important to Your Brand

December 15, 2016 by seoplus+

Have you defined your small business’s brand? Of course, you know what you sell and who your customers are, but how far beyond that have you gone? A cohesive brand is important both in and out of the office; successful advertising and marketing depend on your brand identity. A great place to start is a  Continue Reading

5 PPC Predictions for 2017

December 13, 2016 by seoplus+

With each passing year, pay-per-click advertising becomes a more and more essential tool in the digital marketing arsenal. It will be no different in 2017, as local businesses, e-commerce sites, and B2B companies alike look to drive growth and deliver improved ROI. We’ve seen major improvements within the last year of new tools and functionality  Continue Reading

5 Holiday Tune-Ups for Your E-Commerce Site

November 22, 2016 by seoplus+

The snow is falling, American Thanksgiving has snuck up on us, and even the unpopular Halloween candy that languished at the bottom of the bag for weeks has been eaten. You know what that means: It’s holiday season. Even though it’s a little too late to make any drastic changes to your E-Commerce site now,  Continue Reading

Infographic: Exploring the Different Types of Multimedia Content

November 10, 2016 by seoplus+

Is your content stuck in a rut? Maybe it’s time you tried presenting information in new ways. A multimedia approach brings video and infographics into your content mix, along with your usual text posts and static images. This variety of approaches helps you appeal to new audiences, deliver concepts to customers with different learning styles, and  Continue Reading

Make Your E-Commerce Product Page Convert

November 7, 2016 by seoplus+

Product pages showcase the core of your e-commerce business, but they often get overlooked when it comes to SEO and content marketing. However, with just a few tweaks you can dramatically improve a customer’s experience on your page, drive better lead conversion and ideally end up with more money in your pocket. Let’s go over  Continue Reading

Shopping On Instagram. Sort Of.

November 3, 2016 by seoplus+

“Oh, my god. I need this. I want this. Now!”. We’ve all been there scrolling through our Instagram feed and madly falling in love with stuff we never thought we needed. Good news: Instagram has paid attention and is now rolling out new shopping features! As of next week, a select group of iOS users  Continue Reading

Mobile Web Browsing Overtakes Desktop Usage for the First Time Ever

November 2, 2016 by Brock Murray

Global stats provider StatCounter has released a study which announced that mobile and tablet internet usage has exceeded desktop for the first time worldwide. Mobile use has been trending upward since the advent of the smartphone and the widespread use of tablet devices, but it took until October 2016 for global mobile and tablet internet  Continue Reading

Blogging Should Be Part Of Your Marketing Strategy

October 28, 2016 by seoplus+

Blogging is still killing it in the SEO world. Here’s why: No matter if you’re a local business or a multinational company, you care about leads. Leads turn into sales. Sales turn into revenue. You get where I’m going with this. Leads are important and since in times of the internet most leads are generated  Continue Reading

Half The Internet Took A Sick Day Today

October 21, 2016 by seoplus+

Unless you took a personal spa day today, you know by now that Twitter, Shopify, Etsy, Reddit, Heroku and Netflix all either went down or weren’t functioning properly anymore after hackers unleashed an aggressive denial of service (DDoS) attack on the major DNS hosting server, Dyn, on Friday morning. The first attack was primarily centred  Continue Reading


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