
Industry giant SEOmoz has just re-branded as Moz. They launched in 2004 as a blog and quickly became a trusted authority in the SEO industry. They moved on to offer consulting services which were eventually discontinued in 2009 when they chose to focus solely on software.
For the past three years they have offered their incredibly useful line of SEO software and have recently included other lines including Open Site Explorer, FollowerWonk and GetListed. With this re-brand they have launched the BETA version of Moz Analytics. This will prove to be very exciting for those in the Online Marketing industry!

Moz Analytics Dashboard
This dashboard allows you to see exactly what is going on with your inbound marketing — traffic patterns, sources and growth and a synopsis of your search, social, links and mentions all in one convenient location.

Moz Analytics Search
This section includes all information related so your website and search, including: traffic from organic search, organic search volume, keyword rankings & opportunities, on-page optimization and crawl diagnostics.

Moz Analytics Social
This section includes all information related so your brand and social, including: total network size, traffic and links from social channels, Twitter & Facebook, and a look at your most engaging posts and tweets!

Moz Analytics Links
This section includes all information related so your inbound links including: domain authority, which links are driving traffic, competitive analysis, monitor link portfolio and discover new link opportunities.

Moz Analytics Mentions
This section makes it so easy to monitor what is being said about your brand in real-time. Discover brand mentions, measure branded traffic growth, industry mentions, competitor mentions, and you can even customize queries to make your own mention tracking!

Moz Analytics Research Tools
Leverage the power of the Moz brand. Take advantage of their Keyword Research Tools, Link Analysis, Web Mentions, Social Analysis, SEO Toolbar and more all in one convenient location.

Brock Murray

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